(In other words, long sales pages were shared more and linked to more than short sales pages.) A/B Testing: Companies that consistently A/B test their sales pages get 7-10x more leads than companies that don’t. Images: Eye-tracking studies have shown that visitors pay special attention to images that contain information. Appropriate visuals (for example, infographics, statistics, surveys) can keep users engaged and lead to better results. Scarcity and urgency: Instilling urgency can increase sales by 332%. What is a sales page How do you ensure that the sales page brings the desired results? I have been teaching for years that the sales page should be written first before any other campaign or launch material is created. This is because by writing the sales page first, you can keep all the material logical. first, it may be that you have written something there that is no longer logical from the point of view of the sales page.
If you create the marketing material
In this case, producing marketing material has been pointless and has taken up your precious time. From special data the end to the beginning works excellently in producing marketing and sales material. Many entrepreneurs think that all content must be different. However, the best results are obtained by telling similar things in the content. Repetition is the mother of learning. Remember the Marketing Rule of 7? People need to see your marketing material at least 7 times before they start to register it and become interested in your products and services. The same applies to the sales page. When the sales page is written first, you can take small parts of it and use them in other materials, such as launch emails, campaign messages and blog posts. enough that you have a clear idea of what you sell or what the body of your course or training is.
To write a sales page, it is
After that, you can write the sales page and edit, complete or refine it when the service or course is ready. Another BSB Directory important thing about a sales page is that you track its statistics. Remember that euros lie, but statistics never do. A large part of my customers have been disappointed if there have not been enough sales. But the analysis of the statistics has shown almost every time that if more people had gotten to the sales page, more sales would have come. Sales page Masterclass Every entrepreneur must know these statistics and monitor them regularly: time spent on sales page CTR (click through rate) conversion CTR = (those who clicked the purchase button / unique visitors to the sales page) x 100 Conversion = (number of buyers / unique visitors to the sales page) x 100 The average of both must be at least 2%.