Many recipients are taking advantage of more free time at home and are starting to return to things postpon for later. Remarketing campaigns or bas on further stages of the so call sales funnel are then often the most effective. We have already written about funnels lead nurturing and drip campaigns on our blog . autumn email marketing campaigns Autumn deals for email marketing campaigns You can start remarketing by choosing the right moment for sending an email marketing newsletter and broadcasting ads. Fall isn’t just about Western Halloween.
First you can schule email marketing
Depending on your offer and ingenuity you can try to set autumn communication for example on Teacher’s Day October Andrew’s Day November All Saints November Advent December Mikołajki December . Or more niche but perfectly suit for some industries international day of veganism Administration Directors Email Lists Boss Day pasta day Independence Day wine festival apple day coffee day boy’s day Girl’s Day Board Games Day Tdy Bear Day. Just remember not to blindly match your brand to every occasion regardless of the offer. If you run a clothing store Pasta Day is unlikely to be a very good context to use for a promotional campaign unless you really try.
Use autumn in email marketing
Example an ad for evening gowns could be accompani by a photo of a noodle dish on a date with a smiling couple. Autumn email marketing tools In the context of email marketing campaigns you ne flexibility above all else you want to easily adjust texts colors and graphics for the fall season first and then quickly switch them to the winter and holiday season. It’s good if the tool has graphics or templates that can be us in autumn campaigns. Check out the tem BSB Directory plates available in FreshMail. There are also special tools available on the market for some advertising platformsGoogle Facebook and Instagram that add options for targeting ads bas on the current weather.