Social Commerce is the sales strategy that uses Social Networks to promote the products and services of a given brand, thus increasing the number of sales and customers reached. Social Networks have become a fundamental part of our routine. These days, we can no longer live without sending a message on WhatsApp, much less without seeing Stories on Instagram. Far beyond the ease of communicating with people, Social Networks have arrived to change the way we buy online. Seeing this enormous growth, we prepared a special article focused on explaining what Social Commerce is and how to use it to create sales strategies in your e-commerce.

What is Social Commerce

Social Commerce is the sales strategy that uses Social Networks to promote the products and services of a given brand, thus increasing the number of sales and customers reached. As the years go by, it becomes Indonesia Telegram Number Data increasingly difficult to find someone who has not surrendered to the world’s main networks. In parallel, the biggest brands in the market are working to launch new tools that integrate products, virtual stores and Social Networks. Because of this, comes up with the proposal to prepare content focused on the customer, preparing them to make the purchase. The impact of Trends are created and published on networks daily. TikTok has become a worldwide craze, especially among generation Z (born since 1995), taking the lead on the platform. According to studies carried out by We Are Social, in partnership with Hootsuit.

What are the advantages of Social Commerce

Also according to the study by We Are Social and Hootsuite, Instagram currently has more than 122 million active users in Brazil. Therefore, the main benefit of is being in Italy Telegram Number direct contact with customers and potential new customers. But in addition, Social Networks offer several other advantages, such as: Ease of selling directly on platforms Have a closer communication channel Ability to go viral and reach new people Promote exclusive events and discounts How to Create Content for To have good results with Social Commerce, it is not enough to just post anything and expect huge results. Sometimes a random video of yours can go viral, but this is unlikely to last long. Because of this, creating relevant strategies and content will be much more advantageous for your business to go viral on Social Media.