The term D2C is increasingly trending, but do you know what it means? You may already know the D2C: How this functionality works in E-commerce terms B2C (Business to Consumer) and B2B (Business to Business), which are very common to define relationships between companies and customers. The acronym D2C comes from the expression Direct to Consumer, which in free translation means “direct to the consumer”. Thus, the company works on all processes of the product’s journey, until it reaches its customer directly. The D2C E-commerce modality has been gaining more and more strength, with industries adopting virtual commerce in greater volume. Do you want to know more about D2C and its benefits? We have prepared a special article that details everything about the subject! Now understand better why industries are investing more and more in D2C. Good reading.

What is D2C

Before the Internet became popular, the only way that industries had to have a large reach for their products was by contacting retail chains. A company could have its own physical Netherlands Email List stores for its products, but this would require a huge investment and would not bring the expected financial return. Currently, with the exponential growth of online commerce, industries can invest in their own online stores, without worrying about physical barriers. Faced with this scenario, several businesses began to realize that they could have much more engagement with their own brand, taking care of the entire consumer journey, from start to finish. D2C what is it? This is the Direct to Consumer strategy. Instead of looking for retailers that align in message and audience, the company takes care of all processes to optimize the sale of its products and takes care of all processes.

The main differences from

C2C First of all, we need to remember what C2C and B2C are. B2C is the most common transaction between companies and customers. It is a very retail-centric business model, with merchandise sold India Email List directly to the end consumer. As with D2C, there are no intermediaries, that is, the sale takes place between two parties, without a third element. The user makes a purchase in the online or physical store and this action is characterized as a consumption operation. The main difference in this case is that the sales relationship begins with store owners and not with industries. B2B C2C D2C C2C are sales operations that take place when two people make a commercial exchange. This type of transaction is very common on social networks, such as the famous sales and purchasing Facebook groups. C2C is very characterized by informality, as in many cases, there are no records, invoices or proof of guarantee. D2C is very different, as this business model presents formalities, in which all purchases are computed, with an invoice issued and all necessary formalities and processes are carried out. What are the advantages of D2C E-commerce.